Email Marketing Specialist
We’re looking for an Email Marketing Specialist at our headquarters in Portland, Oregon.
We are interested in what makes you uncommon. Hiring people with different voices, different experiences, and different perspectives has expanded our thinking, enriched our culture, and made us a better company. Do you have something unique to offer us
Please read this ad thoroughly and know that we do not accept resumes without the accompaniment of a cover letter. We want to get to know you a bit, so help us out!
A Little About Us:
We sell and design desks, chairs and things that keep your body moving, so you can work and live more fully. We’re proud to be a unique and diverse team; a quirky collection of creatives, nerds, yogis, dancers, foodies, climbers, cyclists, and movement fanatics. We expect all team members to “come as you are” and we truly mean it.
We are people who don’t fit into boxes and don’t put up with cubicles. Our “open door” policy is more of a “no door” policy. We like to talk to each other, share ideas, and collaborate, preferably over kombucha, happy hour, or a waterfront stroll.
We hire people we believe in and who are equally passionate about engaging in a progressive and active workplace. We are constantly moving, learning, and evolving both personally and professionally.
Ultimately, we believe life is too short not to love where you work.
A Little About You:
Some people hate getting and sending emails. This isn’t you. You probably describe yourself as organized and someone who always plans ahead. You enjoy paying attention to the little details because they matter, and you are comfortable working with others to figure out answers when things get a little tricky. You are a self-starter and enjoy working ahead but also deliver on tight deadlines when the need arises.
The Email Marketing Specialist is responsible for executing and reporting on our B2C and B2B e-mail Marketing efforts. This position plays a strategic role in our integrated content marketing plan. This position is responsible for creating, measuring, and refining our overarching e-mail program while taking strategic direction from the E-Commerce Coordinator and reporting to the Director of eCommerce. This position is the first to put pen to paper on all e-mail creative working closely with our creative production team as well as our Creative Director and VP of Marketing to craft e-mails that align with Fully brand. Naturally, this role will also liaise with our Sr Marketing Manager as well as our Workplace and Customer Service teams.
Essential Duties and Responsibilities:
Creates e-mails and segmented lists within our e-mail marketing platform.
Designs email marketing automation workflows.
Execute e-mail marketing plan.
Work with the eCommerce team to Influence the strategy, and content.
Own and manage the B2C and B2B e-mail communication calendar.
Liaise with Sr Marketing Manager to align with integrated content plan.
Partner with Creative Production team to develop on-brand e-mail creative.
Execute e-mail acquisition strategy.
Work with eCommerce team to help influence the e-mail capture and segmentation strategy and how it connects to relevant followup communication.
Develop creative working with the eCommerce Associate, Creative Production, and Systems teams to implement the right creative solution on Fully.com.
E-mail Marketing reporting
Provide team-level and executive-level reporting on topical campaigns as well as automated ongoing e-mail efforts.
Report on e-mail acquisition and lead generation efforts.
Provide insights and recommendations for further refinement of the overall e-mail program.
Skills and Qualifications:
Exemplary spoken and written communication skills.
Enthusiasm for keeping up with ever-changing digital marketing landscape.
Working knowledge creating e-mails and segmenting lists within e-mail marketing platforms is a must.
Familiarity with marketing automation capabilities is a must.
Familiarity with Google Analytics and/or preparing reporting/analysis within excel are plusses.
BA/BS or equivalent working experience.
1+ years experience specifically within e-mail Marketing.
Department: Marketing - E-Commerce
Reports to: Director of E-Commerce
Hours: Monday through Friday, 8:30am - 5:00pm, 40 hours per week.
Compensation: Salaried full-time position. We evaluate our compensation offerings according to market medians and internal pay equity.
Benefits: Fully provides a generous package of employee benefits including Medical, Dental, HSA and FSA offerings, Short Term Disability, Long Term Disability, Basic Life Insurances, 401(k) matching, and options for employee purchase of expanded and optional coverages.
Perks: Additional perks include 15 days PTO to start, 80 hours per year for volunteering, stipends for using alternative commuting methods, monthly wellness stipends, weekly personal training and yoga sessions, weekly catered team lunches, kitchens stocked with snacks, kombucha on tap, bottomless Nossa Familia coffee, and a dog-friendly office in a great SE Portland location with the best and brightest coworkers around!
How To Apply:
If you are buzzing with excitement that you might be our new Email Marketing Specialist and you have the skills and experience to back it up, kindly send your resume and cover letter. Please include in your cover letter what equity, diversity, and inclusion means to you. EDI is a core value here at Fully, and we want to make sure you stayed with us right to the very end.
Please: No recruiters, emails, phone calls, or drop-ins, please.
You are applying for:
Email Marketing Specialist